KidGlov Advertising Agency Podcast Hosts Mike Adams, Disability Changemaker at Purple
KidGlov, a boutique marketing and advertising agency based out of Lincoln and Omaha, Neb., welcomed Mike Adams, chief executive officer of Purple, to a recent episode of their podcast, Agency for Change. The episode explores the relationship businesses have with disabled people and the incredible work of Purple, an organization that’s changing the conversation around disabilities.
“It was a pleasure to talk with Mike Adams and learn more about this incredible organization,” said Kelley Peterson, vice president nonprofit creative director at KidGlov and host of the Agency for Change podcast. “The world’s largest minority group is disabled people. Disabilities can be visible or hidden and it was fascinating to learn how kindness and business can be blended to make disability inclusion the norm.”
Based out of the UK, Purple believes in bringing disabled people and businesses together by changing the conversation from one of disadvantage and inequality to one of potential and value. The organization’s flagship annual event, Purple Tuesday, Nov. 2, 2021, encourages businesses to create awareness and improve the experiences of disabled people they employ and serve. Though originating in the UK, the event is quickly finding audiences across the globe.
“Only 10% of businesses globally have strategies to access the disability market. But disabled people want to contribute, give value, be part of society. At Purple, we’re looking to help organizations and businesses shift the disability conversation to one of potential and value,” said Adams.
The full Agency for Change podcast episode with Mike Adams can be found at https://kidglov.com/podcast/mike-adams/ or on any major podcast platform.
Learn more about Purple at https://wearepurple.org.uk/.
The Agency for Change podcast from KidGlov marketing and advertising agency brings stories of people creating positive change in the world. From large companies and nonprofit organizations to small advocacy groups and solo agents for change, the program explores what inspires these changemakers, the work they’re doing, and how they share their message.
“We believe in inspiring messages and changemaking organizations,” said Peterson. “We began this podcast to share the stories of those who inspire us and our work at KidGlov.”
The advertising agency’s podcast releases new episodes every week. Listen at kidglov.com/agencyforchange or on any major podcast platform.
KidGlov branding agency offers a full array of marketing services from strategic planning and traditional marketing to the latest in digital and social media. This highly experienced team has worked across industries and is quickly becoming a resource for local non-profits whose missions align with their own. KidGlov has won several accolades including top honors at the American Marketing Association awards in Lincoln and Omaha. They’ve also been acknowledged at the American Advertising Federation Nebraska Awards and have been named one of the Best Places to Work. Learn more about the advertising agency at KidGlov.com, or visit their Omaha office at 105 South Washington Street, Papillion, Nebraska 68046.